Area Guide : Jingu
Japanese tradition you can feel, on Oharai Machi, the street outside Ise Jingu
After you pray at Ise Jingu, stroll down the streets of yesteryear. From Uji Bridge, along the banks of the Isuzu River, walk down cobblestone streets surrounded by souvenir shops, long-established purveyors of sweets, inns, etc. You can feel the atmosphere of traditional Japan in the old wooden buildings all in a row. Even during the Edo Period (from the 17th century to the mid 19th century), this place was inundated with pilgrims.

Shiratakamiyake Shoten

Ise Uji En

Iwatoya

Toraya Uiro

Horaitei

Kakuta Pearl Gallery
Walk while you eat & buy souvenirs on Okage Yokocho
Okage Yokocho is in the middle of Oharai Machi. There are a lot of shops here, and every day feels like a festival! It's a lot of fun to eat treats from each shop as you go down the street. There are many well-established Japanese sweets and souvenir shops that have been serving travelers since the Edo Period. Fever enters the search for souvenirs. Get psyched about finding some real treasures to take home!

Souvenir Shops on Okage Yokocho

Kitcho Shoufukutei

Akafuku

Ise Kadoya Brewery Naiku-mae Shop

Momen Specialty Shop Ai

Fukusuke

Sushikyu

Ise Man Naigumae Brewery

Tanuki Danran Tei